Fingrow responsive website
UI/UX design
Visual indentity - illustration & Concept
Project overview
My role involved crafting design elements that seamlessly integrate with and enhance the bank's brand and visual language. By utilizing a clean, professional aesthetic with intuitive navigation, I aimed to create an engaging and accessible platform. The design emphasized clarity and ease of use, ensuring that users can effortlessly access valuable insights and resources to help them achieve their financial goals.
Identifying Challenges
Helping users optimize their financial activities and streamline their financial decisions
01
Providing accessible and practical information
02
Ensuring content is engaging, informative, and easy to understand.
What matters most?
01
Helping users optimize their financial activities and streamline their financial decisions.
02
Simplifying the registration process for bank-hosted events to maximize user engagement and participation
03
Recognizing the importance of a clean, modern, and professional design that aligns with Bank Hapoalim’s brand
04
Ensuring the interface is visually appealing and intuitive for users
Essential takaways
01
Creating a playful, fun, and pleasant design
02
Conducting thorough market research to understand user needs and preferences
03
Designing questions that are relevant, easy to understand, and valuable for providing personalized financial advice.
04
Keeping users engaged and ensuring they return to the platform
The questionnaire
The questionnaire has constant interaction by incorporating floating 3D elements, users are encouraged to drag and interact with these components, creating a sense of lightness and enjoyment throughout the experience. This interactive approach not only makes the process of filling out the questionnaire more attractive but also brings the user closer to the content
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Design Process & Illustration Line identity
The design line for the questionnaire I designed is centered around playful, fun, and pleasant elements that enhance accessibility and user engagement. it was important for me to connect with the users emotionally by including images of smiling men and women, fostering a friendly and inviting atmosphere that encourages participation and positive interaction with the bank's platform
Illustrations
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